A CONCEIT among runners is
that someone has to be a runner to understand us and our sport. Rob Strasser
understood, though his running was limited to sporadic and brief attempts at
girth control. He had the look and manner of a defensive tackle who in
retirement had gained some weight but not lost his competitive fight.
Rob fought Nike’s early
battles with Tiger as an outside attorney. He then joined the new company
shortly before we met in 1980.
Nike thought then that it
had been wronged by the Runner’s World
shoe ratings, and Rob came to California to investigate. He called me to his
hotel in Palo Alto. There I found an open door, a tabletop littered with cash
and an empty room.
Rob returned to find the
money untouched. Later in the meeting he offered me a job at the new magazine
that Nike was funding.
Maybe the loose cash had
been a test of my honesty. More likely it symbolized Nike’s attitude back then
toward its new riches.
The money was meant to be
spent, and Rob was charged with spreading it around. His staff dealt it out
freely to clubs, athletes, coaches and events. He joked that Nike’s business
plan at the time was “ready, fire, aim.”
One of his fire-first,
aim-later projects was Running
magazine. Nike reacted to perceived insults from Runner’s World by starting a competing publication. It produced
some of the sport’s finest writing.
Running
magazine was an artistic success but a financial sinkhole. Nike poured millions
of dollars into it before bailing out in early 1983.
Rob called with news of
the closing. He reached me at a Portland hospital, where my baby daughter
Leslie had undergone heart surgery.
“We want to make sure
you’re taken care of,” he said. “Do you want another job with the company?”
I turned down that offer
but told him, “There is one way you can help. You can underwrite my newsletter
for a while to make sure it keeps going.”
Running Commentary was a year old then and still not paying for
itself. “Consider it done,” he told me.
By 1983 my non-contact (by
letter, phone or in person) with Runner’s
World publisher and my ex-boss Bob Anderson had stretched almost three
years. Neither of us had made any move to restore diplomatic relations.
Bob acted first, at the
1983 Boston Marathon. With me there were my wife Janet and our daughter Leslie,
still recovering from her heart surgery two months earlier. In her first trip
away from the Pacific time zone, Leslie fought off sleep the first night until
one o’clock.
The next morning a phone
call woke the parents but not the little girl. (We didn’t yet know she was
deaf.)
“This is Bob… Bob
Anderson. Can we get together for breakfast?”
Bob’s style was to cut right to the point. Before we ordered food, he said, “I talked
this week to Rob Strasser at Nike. He has agreed that his company will
advertise in Runner’s World again.
“Also he told me about
your daughter also said you need a job. I told him I was willing to set aside
our differences if you were.” I was, and
did.
WHEN YOU hit a bad patch
in a long run, the temptation is to cut your losses by dropping out. This isn’t
taking the easy way out. Stopping short hurts more and haunts longer than
slogging on to the finish line would have.
In my worst failure, which
would haunt me longest, I didn’t quit voluntarily. I was pulled off the course
– of a marriage.
My wife Janet’s
frustration and depression had built to this breaking point. My job change had
moved her away from her native California two years earlier, and away from her
family that still lived there, the same year that her mother had died.
Our second child, Eric,
was hearing-impaired and not yet speaking sentences at age six. Our baby,
Leslie, had been born with Down syndrome and a faulty heart. She had survived
surgery, barely, in early 1983.
I had lost a job. Now I
either worked at home or traveled far and often to bring home paychecks for
speaking.
Janet had to find reasons
that justified what she was about to do. “You fly off to be famous,” she charged, “leaving
me stuck here with the kids.”
I’d just come back from
the latest trip, a long weekend in Kansas City. Fame wasn’t the reason for
going; financial need was.
But attention – even brief
moments of adulation – came with these appearances. I didn’t dislike or
discourage it.
Even at home I often
wasn’t really there, but instead was holed up in my bedroom office and lost in
writing thoughts. I didn’t shoulder my share of the family load, but left too
much of the child- and house-care to Janet.
Her growing discontent
moved to action in the 13th year of our marriage and on the 13th
of November 1983. Her flood of tears and forcefully voiced grievances ended
with, “Either you leave or I will.” I left, never to live again in this
family’s home.
Photo: Rob
Strasser at Nike took care of me best in the year when I needed his help the
most.
[Many books of mine, old
and recent, are now available in two different formats: in print and as ebooks
from Amazon.com. The titles: Going Far, Home
Runs, Joe’s Team, Learning to Walk, Long Run Solution, Long Slow
Distance, Miles to Go, Pacesetters, Run Right Now, Run Right Now Training Log, See How We
Run, and Starting Lines, plus Rich Englehart’s book about me, Slow Joe.]
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